CRM for B2B E-Commerce
Online orders without customer relationships? That can be better. We help B2B merchants connect e-commerce and relationship management.
The Typical CRM Challenges in B2B E-Commerce
The Anonymous Customer
Orders come in - but you know nothing about the customer behind them.
The Offline-Online Divide
Field sales and web store live in different worlds. No shared customer view.
The Price War
Online customers only compare prices. How do you differentiate?
The Reactivation Gap
Customers order once - then never again. You notice it months later.
How We Help B2B E-Commerce Companies
Shop-CRM Integration
Order data, browsing behavior, shopping carts - all in the CRM for personalized outreach.
Unified Commerce
One customer view for online, phone, and field sales - no channel conflicts.
Customer Segmentation
Segment customers by behavior, value, and potential - not just by revenue.
Churn Prevention
Automatic alerts when activity drops - before the customer goes to the competition.
CRM Features for B2B E-Commerce
| Function | Benefits for your industry |
|---|---|
| E-Commerce Sync | Shopify, Magento, BigCommerce - orders automatically in the CRM. |
| RFM Analysis | Recency, Frequency, Monetary - automatic customer scoring. |
| Account Manager Assignment | Automatic personal contact above a certain revenue threshold. |
| Re-Engagement Automations | Automatic campaigns for inactive customers. |
| Customer Portal | Self-service for order history, invoices, returns. |
Typical Use Cases
High-Value Account Development
Identify and personally serve top customers.
Reactivation Campaigns
Automated win-back campaigns for inactive customers.
Hybrid Sales Model
Seamlessly connect online and field sales.
Who Is This For?
Ideal for you if:
- You're in the B2B E-Commerce sector
- Your company has 20-500 employees
- You have at least 5 people in sales
- Your CRM isn't working optimally or you don't have one
Typical clients:
- B2B online wholesalers
- Manufacturers with direct sales
- Technical distributors
- - Office & industrial suppliers
Frequently Asked Questions
That depends on your situation. We provide vendor-neutral advice and recommend the system that fits your requirements.
Typically 6-12 weeks. An MVP can be live in 4 weeks.
Potential analysis $499 (credited toward engagement). Implementations $5,000-$15,000. Sales Operations starting at $1,000/month.
Ready for Professional CRM in B2B E-Commerce?
In 35 minutes, we analyze your CRM situation and show you concrete optimization potential.
